(MARSHALL, Mich) — In less than a year, one of Marshall’s most historic yet long-vacant buildings has been converted into an elegant, first-class event space called Venue 19 Zero 9. An extension of Schuler’s Restaurant and Pub, is named for the year in which Schuler’s was founded – 1909. The public is invited to view the transformation of Venue 19 Zero 9 at an Open House on Thursday, March 20 from 4-7pm.
“We can’t wait to share this newly renovated space with our community and guests,” says Sue Damron, President & CEO of Venue 19 Zero 9 and Schuler’s. “Over the years, we’ve been committed to expanding and enhancing the hospitality experience here in Marshall. The addition of Venue 19 Zero 9 gives us another unique space to create memorable events complete with catering and planning services.”
Housed inside an 1880s historic landmark, known for many years as Dreamers Furniture, Venue 19 Zero 9 sits two blocks from the Marshall’s legendary Schuler’s Restaurant. The restoration of the iconic stone structure aligns with the town’s dedication to its heritage, offering the perfect blend of tradition and modernity while creating a beacon of sophistication and unparalleled experience for weddings, corporate events, and other special occasions.
The multi-use Venue 19 Zero 9 features a large room accommodating up to 300 seated guests, an intimate soft-seating area, two changing quarters for wedding parties to get ready, as well as three stylish boutique hotel rooms, adding a touch of class for those seeking an all-encompassing experience.
To ensure an exceptional culinary offering, Venue 19 Zero 9 features exclusive catering by Schuler’s Restaurant. Known for its impeccable service and delectable cuisine, Schuler’s will bring its signature touch to elevate events held at Venue 19 Zero 9 including unparalleled professional onsite planning services. Drawing upon the extensive hospitality experience of the Schuler’s team, the venue aims to provide full-scale event coordination, ensuring that every detail is meticulously executed.
“The MEDC is proud to have helped support the reactivation of the long-vacant Dreamers Furniture Building through a Revitalization and Placemaking grant. With its fieldstone exterior and more than a century of history, this property has long been a downtown landmark,” says Michele Wildman MEDC’s Chief Place Officer. “As we continue to execute our Make it in Michigan economic development strategy, focusing on People, Places, and Projects, we are excited to watch the building begin a new chapter and look forward to celebrating the vibrancy this project will add to Marshall’s historic downtown. We appreciate our bipartisan partners in the state Legislature for their support of this vital tool and the placemaking opportunity it brings to communities across the state.”
The Venue 19 Zero 9 project is the latest initiated by Damron, who acquired the legendary restaurant in 2019 and has worked for the company for almost three decades. Over the past five years, she and her team have been responsible for ongoing renovations at the restaurant and pub, but more notably she led the charge to transform former office and storage space (part of the building’s original hotel footprint) into seven new mixed-income units—four of which are reserved for low-to-moderate-income residents—and five boutique guest rooms branded as The Royal Hotel. In 2020, she also developed a picturesque off-site outdoor venue in rural Calhoun County called Hyde Away, which adds diversity to the company’s hospitality portfolio.
Damron says she couldn’t have completed this project without the support of the City of Marshall, Michigan Economic Development Corporation, Marshall Area Economic Development Alliance, and Homestead Savings Bank. The project was eligible for a grant coupled with significant investment from Damron and Schuler’s Restaurant.
Founded in 1909, Schuler’s is noted as one of Michigan’s most iconic restaurants. With more than a century of successful years in the industry, Schuler’s remains a hospitality leader not only in Michigan, but throughout the country.
Venue 19 Zero 9
112 N Eagle St.
Marshall, Michigan 49068
